MEDIA ADVISORY: Serving Seniors Celebrates Chinese New Year with more than 40 Asian Seniors performing Traditional Chinese Acts

MEDIA ADVISORY: Serving Seniors Celebrates Chinese New Year  with more than 40 Asian Seniors performing Traditional Chinese Acts
January, 2017 Client News

WHAT: Serving Seniors to host Chinese New Year celebration with more than 40 Asian senior clients performing traditional Chinese acts from Taiji sword to Tajji fan dancing to musical instrument and singing.

Chinese New Year is an important traditional Chinese holiday celebrated at the turn of the Chinese calendar. Traditionally, at Chinese New Year celebrations people wear red clothes, and decorate poems on red paper. Red symbolizes fire, which according to legend can drive away bad luck.

WHERE: Serving Seniors, 1525 4th Avenue, San Diego (92101).

EXPECTED ATTENDANCE: Approximately 200 seniors

WHEN: Thursday, Jan. 19 – Best time to cover is between 2:30 p.m. and 3:30 p.m.

WHY: More Asian seniors are utilizing Serving Seniors’ services. Currently, Asians represent 25 percent of the organization’s client population, and the largest increase is among Chinese seniors, who now represent 15 percent of the seniors served. In order to connect with these seniors, who often times have very limited English, Serving Seniors organizes fun and engaging activities for their Asian seniors to participate in.

Did you know that 2 in 5 San Diego seniors have to choose between rent and food? For 45 years, Serving Seniors’ innovative solutions have helped San Diego seniors struggling with poverty and hunger, keeping them independent. Healthy seniors remain independent. Independent seniors are able to enjoy life, spend less time in the hospital and often don’t need long term care. With ongoing state and federal budget cuts, Serving Seniors bridges this growing financial gap for seniors and provides a safety net for seniors, who otherwise would have nowhere to turn.



  • More than 40 Asians seniors will perform to celebrate the Chinese New Year. Various acts will be performing, and the performances are beautifully striking and inspiring. Make for great TV.
  • Over 200 low-income seniors enjoying the performances and helping to celebrate this special day.
  • Asian seniors sharing their stories about the impact Serving Seniors makes in their lives and how sharing a meal and activities with good friends is so vital to their health and wellbeing.
  • Mr. Mao, Chinese community leader. Speaks only Mandarin, but we have an interpreter on staff.
  • Paul Downey, CEO of Serving Seniors, can speak to the agency’s Asian population and how they are making an effort to provide a comfortable environment for this demographic, including having staff onsite who speak Mandarin.

Photo credit: Serving Seniors